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What is Labubu Trend? Why is Labubu So Popular?

Updated 19 June 2025 05:41 PM

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What is Labubu Trend? Why is Labubu So Popular?

What is Labubu Trend?

The Labubu trend refers to the viral rise of Labubu dolls, which have become a must-have fashion accessory, especially among celebrities and fashion enthusiasts. Created by Hong Kong-based artist Kasing Lung, Labubu dolls are quirky, toothy plush toys that have taken the global fashion scene by storm.

Initially inspired by Lung's graphic novel series "The Monsters Trilogy," which is rooted in Nordic mythology, the dolls have evolved from an art toy to a luxury accessory. Labuubus are now seen hanging off designer handbags, like Birkin bags, or adorning high-end jewelry, making them a symbol of exclusivity and fun fashion.

Why is Labubu So Popular?

Labubu's popularity exploded because of several factors. The first is the mystery and surprise element tied to the toy's blind-box packaging. Consumers never know which Labubu they will get, making the experience of collecting them feel like a treasure hunt.

The scarcity of certain Labubu dolls has made them highly coveted among collectors. The trend gained momentum after K-pop superstar Lisa (Lalisa Manobal) from BLACKPINK showcased her collection of Labubu dolls, influencing fans worldwide.

How Much Do Labubus Cost?

Labubu dolls typically cost between $15 for a 3-inch vinyl figure to over $900 for limited-edition mega versions. However, rare dolls, especially the ones from special collaborations or limited runs, can go for thousands of dollars on resale markets. The high demand and scarcity of certain Labubu dolls, especially the "secret" dolls, drive up the prices significantly, with collectors willing to pay exorbitant amounts to get their hands on them.

What is Labubu Use for?

Labubu dolls are primarily fashion accessories, used to adorn handbags, backpacks, and even car mirrors. Their playful, quirky appearance has made them popular among teens and young adults who want to add personality and humor to their outfits. Labubu’s versatility allows it to serve as a conversation starter and an expression of individuality in high-end fashion circles.

Some people collect Labubus as art toys, while others use them as home ornaments. Labubus have even made appearances at fashion events, where people compete to show off their best Labubu-accessorized outfits. In places like New York, meetups and fashion competitions have been held, encouraging people to style their Labubus with designer clothing or accessories.

Who Started the Labubu Trend?

The Labubu trend was started by Kasing Lung, a Hong Kong-born artist who was inspired by Nordic mythology and fairy tales. Lung’s graphic novel series, "The Monsters Trilogy", introduced the world to the playful and mischievous Labubu characters. The toys were then produced by Pop Mart International, a Chinese toy company, which turned the Labubu character into a collectible art toy.

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What Animal is a Labubu?

Labubu is not based on any specific animal. It is a stylized monster with a quirky, cute appearance, think of a combination of a plush toy and a mythological creature. Its design, with big eyes, a wide grin, and toothy features, gives it a playful yet mischievous vibe. The character is part of "The Monsters Trilogy" and has become beloved for its whimsical and eccentric nature, appealing to people who love art toys and cute aesthetics.

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How to Tell if a Labubu is Real?

To tell if a Labubu is authentic, check for the following:

  • Superior Quality: Authentic Labubus are made with high-quality materials, soft fur, and a durable feel.

  • Teeth and Eyes: Real Labubus have nine distinct teeth and glossy eyes.

  • Logos: Genuine Labubu dolls will have the Pop Mart logo and Kasing Lung branding on the right foot.

  • Packaging: Authentic dolls come in blind boxes with the official branding.

Frequently Asked Questions- FAQs

What is Labubu?

Labubu is a quirky plush monster doll created by Hong Kong artist Kasing Lung. It has become a viral sensation, often used as a fashion accessory and collectible item.

Why is Labubu so popular?

Labubu's popularity skyrocketed due to its unique design, blind-box packaging, surprise element, and celebrity endorsements. The dolls have become a status symbol, often seen hanging from high-end accessories like Birkin bags.

How much do Labubu dolls cost?

Labubu dolls range in price from around $15 for a 3-inch vinyl figure to over $900 for larger or limited-edition versions. Rare Labubus can fetch thousands of dollars in resale markets.

Disclaimer

The information provided in this article is based on publicly available sources and current trends. Prices and availability of Labubu dolls may vary depending on location and market conditions. Please verify details with official retailers and authorized sellers.

Tags: Who Started the Labubu Trend, Why is Labubu So Popular, What is Labubu Trend