Top 7 Best Lipsticks of 2025 That Suit Every Skin Tone
Finding the perfect lipstick that flatters your skin tone can feel like searching for a needle in a haystack. But what if we told you there are lipsticks that look amazing on everyone? Whether you have fair, medium, or deep skin tones, these 7 universally flattering lipsticks of 2025 will make you look stunning with just one swipe.
Rank | Lipstick Name |
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7 | Merit Signature Lip Lightweight Matte Lipstick |
6 | Maybelline SuperStay Vinyl Ink Longwear Lipcolor |
5 | Dior Addict Lip Glow |
4 | E.l.f. Pout Clout Plumping Lipstick in Pinky Out |
3 | MAC Ruby Woo |
2 | Clinique Black Honey Almost Lipstick |
1 | Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk |
7. Merit Signature Lip Lightweight Matte Lipstick
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Why it works for everyone:
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The weightless formula is so comfortable and wears nicely throughout the day, and I love that the shades are wearable but unique—they have super flattering undertones. This modern brand focuses on universally flattering shades.
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Key benefits:
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Lightweight matte formula
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Sophisticated, wearable colors
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Clean beauty ingredients
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Price: Around $26
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Best for: Modern, minimalist looks and daily wear

6. Maybelline SuperStay Vinyl Ink Longwear Lipcolor
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Why it works for everyone:
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Maybelline's Super Stay Vinyl Ink Longwear Lipcolor lives up to its name—it lasts for an entire day of wear and doesn't budge at all, even when eating and drinking. Available in shades that complement all skin tones.
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- Key benefits:
- All-day staying power
- Intense color payoff
- Lightweight feel once dried
- Price: Around $12
- Best for: Long days, special events, and busy lifestyles

5. Dior Addict Lip Glow
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Why it works for everyone:
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This innovative lip balm reacts with the moisture level of the lips, meaning you get a unique pinky glow, that's oh-so flattering. It creates a customized color based on your natural lip pH.
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Key benefits:
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Adapts to your unique lip chemistry
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Hydrating balm formula
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Natural-looking color enhancement
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Price: Around $38
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Best for: No-makeup makeup looks and lip care

4. E.l.f. Pout Clout Plumping Lipstick in Pinky Out
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Why it works for everyone:
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We recommend E.l.f.'s Pout Clout Plumping Lipstick above all other drugstore pink lipsticks we tested for its creamy, hydrating formula, as well as its flattering pink-brown shade. This budget-friendly option delivers high-end results.
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Key benefits:
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Affordable price under $10
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3-in-1 formula (lipstick, gloss, and balm)
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Plumping effect for fuller-looking lips
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Price: Around $7
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Best for: Budget-conscious buyers and everyday wear

3. MAC Ruby Woo
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Why it works for everyone:
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Ruby Woo the red shade with a matte finish, known for its universal appeal and long-lasting formula. This classic red has been a staple for decades because it flatters all skin tones.
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Key benefits:
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True red that works on everyone
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Long-lasting matte formula
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Iconic shade worn by celebrities
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Price: Around $22
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Best for: Bold looks, evenings out, and making a statement

2. Clinique Black Honey Almost Lipstick
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Why it works for everyone:
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This iconic shade provides a sheer wash of color that will enhance your lips' natural tone. And it's this very thing that makes it completely universally flattering. This berry-toned lipstick adapts to your natural lip color.
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Key benefits:
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Sheer coverage that builds beautifully
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Glossy finish for healthy-looking lips
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Works with any skin undertone
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Price: Around $25
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Best for: Natural everyday looks and beginners

1. Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk
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Why it works for everyone:
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Few lipsticks hold a candle to Charlotte Tilbury's Pillow Talk pink. This iconic nude pink has become a cult favorite because the Pillow Talk shade is known for its ability to flatter every skin tone. The perfect blend of brown and pink creates a "your lips but better" effect.
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Key benefits:
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Buildable color that works for subtle or bold looks
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Creamy matte formula that doesn't dry out lips
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Perfect nude pink that enhances natural lip color
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Price: Around $37
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Best for: Daily wear, office looks, and special occasions

How to Choose Lipstick for Your Skin Tone
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For Cool Undertones
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If you have pink or blue undertones in your skin, look for lipsticks with cool undertones. For cool undertones, I suggest shades with depth—soft mauves, deep berries, or a pop of magenta that complements cooler skin tones beautifully.
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For Warm Undertones
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If you have golden or yellow undertones, warm undertones look great in warm lipstick shades. Think warm neutrals, strawberry reds, corals, and rich rose or raspberry tones.
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For Neutral Undertones
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Lucky you! For neutral undertones, mauve, rose, and nude shades work best. These balanced tones complement both warm and cool undertones, making them perfect for neutral complexions.
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Tips for Long-Lasting Lipstick
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Prep your lips: Exfoliate and moisturize before applying lipstick
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Use a lip liner: This helps define your lips and prevents feathering
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Apply in thin layers: Build up color gradually for better staying power
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Blot and reapply: This technique helps set the color
Disclaimer: The information provided in this article is based on general trends and product popularity as of 2025. Results may vary depending on individual skin tone and preferences. Always perform a patch test before using new products to avoid skin irritation. This article contains no sponsored content or endorsements."