What Happened With Alix Earle and Alex Cooper?
The ongoing saga between Alix Earle and Alex Cooper has been tough to miss this summer. Earle, known for her raw “Get Ready With Me” clips and massive online following, seemingly confirmed tensions with Cooper, the powerhouse behind the “Call Her Daddy” empire. Everything started when Earle’s podcast “Hot Mess” was dropped from Cooper's Unwell Network earlier this year, leaving fans confused and rumors swirling everywhere.
Just this August, what made people sit up was Alix posting, “I have so much information,” clearly throwing shade in Cooper’s direction. Social media lost it. No details were leaked, but with Earle subtweeting and Cooper being noticeably silent, it confirmed that things are not okay between the two. Earle's recent Instagram Story—her energetically “starting sh–t” per her Co-Star app—added fuel to the fire, sparking thousands of comments.
It's safe to say the friendship or professional partnership has soured. Earle is using her favorite weapons: subtweets and offhanded Instagram jabs—her fans are eating it up, and Cooper’s army is fiercely loyal right back. With Earle recently returning to podcasting independently and Cooper doubling down on the “Call Her Daddy” brand, both are playing for their teams now.
On Twitter,@PageSix reports Alix Earle threw shade at Alex Cooper, hinting at behind-the-scenes drama. Feud rumors between the influencers are heating up.
Who is Alix Earle?
If you’ve scrolled TikTok in the last year, you’ve probably seen Alix Earle’s face—brutally honest about breakouts, family drama, or her Miami party nights. Born in 2000 in New Jersey, Earle really blew up around 2022 for those ultra-personal “GRWM” (Get Ready With Me) videos. Her style? Super-relatable, “hot girl, but nice,” with every beauty or wellness product she touches selling out thanks to the so-called “Alix Earle effect.” It’s not just her looks—she built trust by getting vulnerable about her acne, plastic surgery, and even family scandals.
Beyond TikTok, she’s been on magazine covers, starred in Super Bowl ads, and has nearly 12 million social followers. She finished college (yes, during her rise), and used her viral fame to create not just beauty content, but launch a podcast.
https://www.instagram.com/p/DMQ-gTJydVd/?
Who is Alex Cooper?
Alex Cooper, the woman behind “Call Her Daddy,” has redefined what it means to be a podcast superstar. Starting her journey in 2018, Cooper initially co-hosted with Sofia Franklyn on Barstool Sports, but after a now-legendary contract dispute, she flew solo—and made history. Known for candid talks on sex, dating, and mental health, Cooper’s show became Spotify’s most popular female-led podcast and was estimated to bring her deals worth over $100 million with Spotify and SiriusXM.
Beyond her podcast, she’s landed top guests like Vice President Kamala Harris and Gwyneth Paltrow, and in 2023, launched her own Gen Z media brand, “Unwell Network.” This year, she was featured in TIME100 Creators and keeps racking up accolades.
What sets Cooper apart isn’t just the rawness of her interviews but the way she’s turned “Call Her Daddy” into a home for honest conversations—making her a cultural force. She’s frank, a savvy businesswoman, and unafraid to take risks, but also seems to keep her circle tight, especially now.
https://www.instagram.com/p/DKs4tuEPdJj/?
Alix Earle Shades Alex Cooper as Feud Rumors
At the heart of the feud is not just a business split, but a narrative that resonates: two women, both at the height of digital influence, unwilling to back down. Earle’s public posts—sometimes sly, sometimes spicy—manage to keep fans guessing and generate buzz for both stars. Her recent tweets and Instagram captions don’t spill all the details, but they do show she’s intent on controlling her own story and narrative after the public split with Unwell.
This whole saga feels authentic, and that’s what makes it so irresistible for pop culture obsessives. Whether there’s a reconciliation or a further fallout (and the odds seem low for a peaceful brunch at this point), both Cooper and Earle’s brands have only gotten stronger.
For now, Earle’s keeping her edge, sending those cheeky online shots—while Cooper, the original queen of podcast drama, seems just fine letting speculation swirl. That tension? It’s great for clicks, sure, but also kind of relatable. Sometimes, even internet darlings just don’t vibe.
On Twitter, @BuzzNova163093 shares that Alix Earle took a subtle dig at Alex Cooper. Ongoing feud rumors between the two continue to grow louder.
